International advertising Festival White Square was created for uniting of advertising communities of different countries and cultures. The main values of the festival are friendship, peace, creation of new forms, development.

White Square Festival and Association of Communicative and Marketing Agencies stand in solidarity with the people of Ukraine, it's independency and the democratic values of the country. We are against the war, against the Russian invasion of Ukraine and using for that territory of Belarus, where festival is located since 2009.

Our hearts today are with Ukrainian colleagues and its people. Ukraine has been and remains a neighborly friendly and close country for Belarusians, which do not support any kind of aggression.

We are developing a program to support people from the creative industry of Ukraine and their families affected by hostilities, part of the funds from the competition entries of the festival will be directed to such support.

We hope peace will come back in Ukraine very soon.